A slew of pending policy initiatives and important directions for the cable, radio and broadcast sector awaits the new Information and Broadcasting minister, likely to be announced early next week.
A near-decisive victory for the United Progessive Alliance (UPA) in the 15th Lok Sabha may have been unexpected for everyone, but not so the viewer turnout for television channels on May 16, the day the results were declared.
From June onwards, millions of Bollywood buffs may now have to watch the new Hindi films at the 8,000-plus single-screen theatres across the country and not in multiplexes. This is because the talks between Bollywood producers and multiplex owners have broken down over sharp differences in the terms and conditions of the proposed revenue sharing agreements.
After initial hiccups, viewership of the second edition of the Indian Premier League (IPL-2) has picked up pace with the cricket carnival having reached midway.
To expand its services in the five-player private direct-to-home market, Reliance Big TV Ltd, the promoter of Big TV DTH services of the Reliance ADA Group, plans to sell up to 49 per cent to foreign private equity companies and global DTH players.
Contrary to perception that TV viewership of IPL's second season (IPL-2) has been less than the inaugural season in 2008 (IPL1), SET Max got at least 2 million more viewers for the first eight matches (seven were played, one was rained out) of IPL-2 this year, compared with last year.
The latest Media Partners Asia analysis on India says TV advertising will grow only 6.5 per cent in 2009, as against 15.6 per cent in 2008. However, MPA expects TV advertising to rebound to 8.7 per cent growth in 2010. Of the Rs 20,000 crore-plus advertising industry, television advertising alone accounts for 45-47 per cent. Overall, MPA predicts that advertising growth may drop to 5.4 per cent in 2009, after a 20 per cent-plus growth in 2006 and 2007.
The decision to relocate the second edition of the Indian Premier League (IPL) Twenty20 tournament to South Africa has prompted several key advertisers such as Hyundai, Havell's and Reebok, among others, to consider cutting back budgets or pulling out.
The funds are needed to meet losses for the next two years, sources said. The channel, which was launched in April 2008, earns around Rs 2 crore (Rs 20 million) a month and incurs an operating monthly cost of Rs 7.25 crore (Rs 72.5 million). As a result, its monthly loss is about Rs 5 crore (Rs 50 million), translating into an annual loss of around Rs 60 crore (Rs 600 million), sources said.
Nripendra Misra's three-year stint as chairman of the Telecom Regulatory Authority of India (Trai) will be remembered for a host of recommendations and a number of controversies. Controversial issues like the conditional access system, non-CAS pricing kept Misra, who retires as Trai chairman on March 22, 2009, in the news.
Indi Media had bought NewsX in January from INX News, reportedly for Rs 50 crore. INX was promoted by ex-Star India CEO Peter Mukerjea and his wife, Indrani Mukerjea, both of whom quit the company with the sale. Indi Media is said to be owned by a clutch of investors led by Vinay Chhajlani, CEO of Webdunia.com India, and promoter of the Hindi daily, Nai Duniya, and by Jehangir S Pocha, former editor of the weekly, Business World.
With this deal, Jaipuria's RJ Corp will own over 10 bottling plants, controlling 25 per cent of PepsiCo's bottling capacity in the country (earlier he was PepsiCo's largest bottler together with his family). Confirming the development, Jaipuria said the deal would be complete in a day or two. "The West Bengal operations will contribute 10 to 15 per cent to our turnover," he said.
This is nearly 3 per cent of the total number of cable and satellite TV viewers--an extremely good number, considering past coverage data -- say media planners.
Fox Star Studio India, the distributor of Slumdog Millionaire in the country, has managed to gross around Rs 40 crore (Rs 400 million) from the markets, surpassing collections of some of the biggest Bollywood hits of last year such as Rock On.
Cheerleaders will applaud each six or boundary in their unique way. Bands will play in between overs.Only the venue is different. Instead of the cricket stadium, Indian Premier League enthusiasts can get all this for the price of an admission ticket to a movie hall. Multiplex chains like PVR, Inox Leisure, Cinemax, and Big Cinemas, among others, are negotiating the theatre rights to host at least one IPL match a day during the 45-day tournament starting April 10.
And despite a slowdown, media planners say advertisers are pouring in over Rs 600 crore (nearly half the ad budget for cricket in 2009). This represents a more than 10 per cent increase over last year's spends on television, co-branding of teams and marketing, among others.
The principal promoters of Balaji Telefilms, actor Jeetendra, his wife Shobha, daughter Ekta and son Tushar, have decided not to buy Star India's 26 per cent stake in the television software company because of the sharp erosion in its share price.
As a result of the TDSAT order, over 65 pay channels like Star One, Colors and Star Cricket would be able to raise prices, which were capped by Trai. The TDSAT rejected Trai's tariff order of October 2007 that had capped prices in different categories of cities based on population.
Despite having other mandatory clearances, applications of many international magazines have been returned by the I&B ministry, say senior officials. Magazines in genres like medicine, science and technology, and legal publications are the worst affected as their titles are more often found to be already registered with the government. Since 2006, at least 25 applications from international publishers have been turned down on the ground 'title not available.'
After Shah Rukh Khan's successful run with Rab Ne Bana Di Jodi, it is Aamir Khan who is bringing in all the earnings for Bollywood this year with Ghajini raking in Rs 40 crore in the first four days of release.